Professional By Fama Unclaimed

MARKETINGwhy is a product created? What needs is itmeeting and how does it satisfy these?THE CHEMIST:quality goes beyond effectiveness. Respectfor the environment, considerationof sensitisation factors, an organisedproductive process, quality controls andperformance tests. The laboratory: anintriguing stage of the process.THE TECHNICIAN:all products are created to do what theypromise. Only the knowledge and theexperience of that product can unveil “theextent and kind” of performance with its correctusage.THE HAIRDRESSER:

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