We strive to honor and develop our craftsmen and communities by serving as a vehicle to expose original South African design to Africans and to the world. Our desire is to capture the soothing rituals of nature and present them in a convenient and delightfully unique form, with a drop of indigenous essence added The contextualisation of our products through story telling releases the powerful symbolic lifestyle rituals of integration and rejuvenation, creating meaning and value through the use of Essential Earth products Through our ideas, designs, products and collections we find an expression for our uniquely South African identity