Torquil Strategic Marketing Unclaimed

Torquil is a strategic marketing planning company, assisting clients in creating true market orientation amongst the clutter of commodity offerings, through the development of perceivable differentiation within our clients' chosen markets. Torquil strategists and alliance partners comprise of experienced and practical business strategists with extensive corporate, entrepreneurial and global business experience.  People who understand the challenges of managing companies strategically and the complexities of strategy implementation. Armed with this knowledge and skills set, this enables Torquil to help companies bridge the gap between business goals and tactical marketing activation on a sustainable basis.In addition to being differentiated by our focus on strategic marketing orientation (stakeholder value-solutions), we ensure strategic objectivity by being independent of tactics and by assisting clients in managing their strategy activation.



Strategic Marketing Planning is the core of any business plan, setting the future direction for the organisation in matching targeted market needs with the company's own needs and resource capability. For this to be relevant and effective, strategy needs to take the lead from and remain consistent with the top level business goals and objectives and the ever changing market environment.