Casarredo New Showroom | Kramerville Sandton | Italian Brands | Interior Décor and Design
In September 2015, Casarredo officially opens its doors to their new ‘Casa’ in Kramerville, Sandton. Kramerville has in recent years transformed from a mostly industrial area to the hub of décor and design. This refurbishment of the existing building was a project that brothers and owners Darren and Lance Postan would partner up with the best in the industry. Paragon Architects is renowned for being flexible and diverse in its approach to design and its team dynamic, innovative and lifestyle-driven. This made for the perfect match in creating a stylistic home for Casarredo.
Today, Casarredo is the largest Italian design and décor showroom in South Africa, stocking luxury and trendy international brands, namely Fendi Casa, Roberto Cavalli Home Interiors, Kettal, Bonaldo, Gamma, Pietro Constantini, Fiam, Fontanaarte, Gallotti & Radice, Penta and the list keeps growing.
Inside the new showroom, the beautiful furniture displays accentuate masterful Italian designer silhouettes, renowned for their focus on quality and artisanship, utilising fabrics and leathers created from the finest materials, meticulously applied and reflecting premium finishes.
Darren and Lance Postan started their careers in the Finance world, before making the move to the furniture industry. Believing in their creative ability and business acumen, Darren and Lance purchased a small furniture retailer called Casarredo. After spending seven years in the industry, they were able to identify a gap in the market, whereby in 2009 they made the move to the northern suburbs and started attracting high net worth individuals that were seeking exclusive and designer products. Today 95% of Casarredo’s products are Italian. There is an ever increasing opportunity for this type of furniture as the local consumer is becoming more aware of international brands.
Italy has a long-standing reputation of being at the forefront of international design. Regular visits to Italy as well as the other European countries provides the team with inspiration and maintains their knowledge of the ever-changing design and trends in the industry. Casarredo is continuously searching for different suppliers to enhance and interact with their many collections. Italian furniture companies’ decades of experience have resulted in the development of skilled workers and sophisticated machinery, which in turn produce high quality furniture that is both trendy and simple.
The contemporary direction that Casarredo has taken in the past few years can literally be explained as what form and design the brothers, as the Owners appreciate. The Casarredo team of Interior Decorators and Designers travel far and wide in search of new and unique pieces that would fit into the high standard of workmanship and style that Casarredo represents.
Casarredo is a full service decorating house that offers individuals and companies assistance in crafting their ideal living or working space. Casarredo’s team of qualified interior decorators and interior designers provide specialised consulting services for residential and corporate projects such as Space Planning, Decorator Services, Interior Design, and Custom Furniture Design.
Feel at home as you step into Casarredo’s contemporary showroom where you will experience the sense of luxury inherent with Italian design. It is here that one creates warm, lavish and stylish interior spaces, spaces that can be enjoyed, shared and savoured.
Casarredo showroom address:
Bowling Avenue, Kramerville. Entrance 35 Commerce Crescent, Johannesburg, South Africa
Get in touch:
www.casarredo.co.za
[email protected]
+27 11 786 6940