Come Alive is a Website Development house and ISP(National Internet Service Provider)that focuses on making the internet work for you.
Google will send out bots or “little readers” as we like to call them to search through your site and give them feedback on how to display the data you are putting out on the internet, If the “little readers” cannot understand what they are reading, they will go back to “headquarters” with a measly “I don’t know what they are trying to sell.” In turn, when a potential client of yours searches for the product you are selling, Google will not know that you are trying to sell the very same product they are looking for and your competitor will get the client.