Topsy Unclaimed

The remarkable piece is one of many fundraising initiatives developed by Ogilvy Johannesburg and is testimony to the relationship between the agency and the Topsy Foundation that stretches back 11 years



Topsy's current mission is to provide communities with the support and tools needed to raise happy, healthy and capable children. The Foundation established its Early Childhood Development programme in 2014, which focuses on five key pillars: stimulation and early learning, psycho-social support, nutritional education and support, health screening and monitoring, and caregiver and parental skills. The first certification ceremony for ECD practitioners was held in 2015.